The ideal candidate will be responsible for directing the day-to-day execution of our marketing objectives. The Director of Marketing Operations will have the unique opportunity to build the company’s brand and create new avenues to grow our business. This position works both independently and in partnership with the leadership team, outside firms, and consultants in developing strategies to cultivate hospital and provider business at Hayes Locums.

Responsibilities

• Oversee all aspects of marketing department operations, delivering regular reports to C-level leadership

• Hire and train new staff and promote talented team members to positions of greater responsibility

• Implement new processes to improve marketing department efficiency and agility

• Define, develop, and deliver marketing measurement dashboards and approaches

• Lead and work closely with marketing team members, to ensure execution of company's content strategies and initiatives

• Responsible for tracking, reporting, and analyzing the performance of marketing activities

• Oversee the marketing planning and budgeting processes

• Enhance support for sales activities related to Salesforce

• Manage and enhance external partnerships including teams for SEO, SEM and Content/Branding • Lead website initiatives, SEO initiatives, SEM initiatives, marketing automations, and business growth strategies and operations

• Develop system to track and evaluate trade show and conference ROI

• Develop system to track and monitor lead conversion and lead cycle within CRM

Qualifications

• Minimum of 10 years of experience in a leadership role within a marketing department or agency

• Experience with Salesforce and/or Pardot

• Experience with reporting and analytics

• Success in motivating and driving employee performance and personnel development

• Ability to organize and prioritize work and manage multiple priorities

• Excellent verbal and written communication skills

• Ability to establish and maintain effective working relationships with senior leadership, sales, and support staff

• Ability to use independent judgment and work independently in a fast-paced environment

This position is 100% onsite, in office, based out of Ft. Lauderdale, FL Mon-Fri 9a to 6p.

Base Salary range: $105K - $120K

Job Type: Full-time

Pay: $100,000.00 - $120,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Fort Lauderdale, FL 33309: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 8 years (Required)

Work Location: In person

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