Digital Marketing Administrator Job at Ameristar Casino Resort Spa Black Hawk

Ameristar Casino Resort Spa Black Hawk Black Hawk, CO 80422

Overview:

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

Come, join us. It’ll be fun.
Your daily responsibilities include:
  • Works with the Marketing Manager to develop innovative strategic plans to increase customer acquisition, maintain retention and generate revenue from all omni-channels including Casino, iGaming, Social Gaming and Barstool Sports.
  • Assists in developing, implementing and managing operational goals and monitors achievements of performance as it relates to the mychoice loyalty program and all associated channels: Casino, Social Gaming, iGaming and Barstool Sports.
  • Manages the planning, implementation and oversight of large digital signage projects
  • Uses various digital management software to schedule and maintain current brand and promotional creative on all digital signage across the property.
  • Serves as a day-to-day corporate advertising contact, relaying important information on the status of deliverables, meetings, events, and other initiatives to Marketing Manager and internal stakeholders.
  • Assist with the creation of engaging, timely and easily accessible content for online audiences.
  • Ensures adherence to established brand standards, guidelines, and voice in partnership with property outlets and external agencies.
  • Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.
  • Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Management.
  • Maintains strict confidentiality in all departmental and company matters.
  • Must have the ability to quickly adapt to new concepts.
  • Must be proactive and have the ability to quickly pivot between projects in real time.
  • Ability to communicate effectively with external contacts and all levels of employees.
  • Ability to use all equipment associated with the position including creative platforms, scheduling software, website content software and apps.
  • Ability to be flexible in work hours, and respond on short notice.
Qualifications:
  • Knowledge of computers, word and excel programs and quantitative analysis skills helpful.
  • One (1) year of related experience required, preferably in Marketing.
  • Familiarity with current and emerging digital marketing trends.
  • Must have ability to think critically and creatively.
  • Ability to follow verbal and written direction
  • Bachelor’s degree in marketing, finance or related area; or equivalent combination of education and experience.
  • Strong technical proficiency and knowledge in MS Office (Word, Excel & Outlook).
  • Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.
  • Must be able to work independently.
  • Excellent organization and collaboration skills.
  • Detail-oriented and willingness to learn and adapt with technology.
Something to leave you with:
We’ve grown to become the most innovative omnichannel provider of entertainment experiences, thanks to our 12 retail brands representing 43 destinations across North America, online gaming via Barstool Sportsbook and theScore |BET.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet.

Click HERE to learn more about our career opportunities, programs, benefits, etc.

Equal Opportunity Employer
Starting Salary: Starting at $50,000 based on experience



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