Ashleigh at Lansdowne and the Wellington at Lake Manassas is seeking an Business Development Sales Specialist to join our communities, this role will support two communities. The Sales Specialist is responsible for acquiring occupancy/census goals through marketing and sales activities by developing professional relationships with external referral sources to include; hospitals, SNFs, physicians, acute/post-acute healthcare providers, and other local community focus groups as well as plan marketing events to host prospects/professionals in an effort to gain referrals of applicants qualified to move to the community.

Responsibilities:

• Accurately tracks all sales and marketing activity. Reports sales activity weekly/monthly to the Corporate Director of Marketing and Communications in the timeframe designated.
• Maintains an up-to-date and accurate database for all prospects, professionals, and responsible parties (families) including follow-up procedures such as calls, emails, tours, etc.
• Conducts tours of the community as needed.
• Maintains a complete understanding of RUI deposits and lease procedures. Effectively communicates procedures to prospective residents and their families as needed.
• Creates, maintains, and builds relationships with viable referral sources through visits, events both internal and external, and other means of communication.
• Strives to achieve RUI census goals (% Occupancy, Move-Ins, and Community Fees).
• Responsible for assisting with the development and maintenance of the community marketing plan including events, advertising, social media, and the budget allocation for referral sources.
• Responsible for the development and maintenance of media and advertising list with contact information appropriate for the community.
• Takes a leading role in planning/attending all community marketing events and advertised activities where applicable.
• Responsible for evaluating the effectiveness of all planned events and advertisements to submit to the Corporate Director of Marketing and Communications for review annually.
• Attends required in-services, staff meetings, and RUI training seminars.

What do we offer?

• Pleasant teamwork environment
• Supportive Corporate Team
• Medical, Dental, and Vision insurance
• Referral Bonus Program
• 401K with company match
• Competitive wages and opportunities to grow

Being a Retirement Unlimited Inc. team member, means having the opportunity to be something more than an employee. Great possibilities lie ahead – to grow as a person and in your career. To live the Retirement Unlimited Inc vison of delivering a lifestyle our residents have earned and deserved. It’s the opportunity to become your personal best!