Social Media Asset Coordinator Job at Arizona State University
EdPlus at Arizona State University is seeking a highly motivated and versatile Social Media Asset Coordinator to join the EdPlus Marketing Operations team. The individual in this position will be responsible for leveraging visual content, including but not limited to photos and videos, to support student recruitment, engagement and branding goals. This opportunity might be perfect for you if you are passionate about digital marketing and love working on social media campaigns.
EdPlus is a unit of the ASU Enterprise focused on the design and scalable delivery of digital teaching and learning models to increase student success and reduce barriers to achievement in higher education. We advance the economic, social, cultural, and overall health of the local, national and international communities served by ASU. EdPlus at ASU
ASU offers a total compensation package that includes valuable employee benefits. Click here to explore options.
- Healthcare
- Financial Security
- Retirement
- Family Resources
- Tuition Reduction (Eligible ASU Employee, their dependents and spouse.)
- Discounts
Job Family
Department Name
Full-Time/Part-Time
VP Code
Scope of Search
Grant Funded Position
Salary Range
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Essential Duties
- Act as a librarian, archivist and organizer of digital assets, such as images, video, audio, etc.
- Develop, create and edit social media content, including but not limited to video, photos and graphics.
- Collaborate with teams across the University to assist in collection of digital assets to be used across various social media platforms.
- Collaborate with EdPlus product leads and content teams to help develop and maintain a clear brand voice and style within social media efforts.
- Organize and manage user generated content for use across multiple channels and campaigns.
- Provide creative coordination around visual content spanning multiplatform campaigns to singular, one-time communications.
- Provide guidance and coordination of digital assets for monthly social content calendar.
- Coordinate with external creative agency to ensure delivery of social content.
- Collect video and photo content during events.
- Assume or coordinate other duties or projects as assigned or directed.
Minimum Qualifications
Bachelor's degree in a field appropriate to the area of assignment AND three (3) years of related experience; OR, Any equivalent combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved.
Desired Qualifications
- Experience using Adobe Creative Cloud.
- Demonstrated knowledge of the social media landscape and emerging trends (such as Instagram Reels and TikTok).
- Experience with social media brand account.
- Demonstrated knowledge with social media management software tools like Brandwatch, Falcon, Hootsuite, Facebook Creator Studio, etc.
- Experience with Digital Asset Management systems.
- Experience balancing established brand guidelines for a consumer-focused audience.
- Experience working in a fast-paced environment.
- Evidence of attention to details.
- Evidence of being self-motivated.
- Evidence of a Bachelor's degree or higher in a related field.
Working Environment
EdPlus at ASU is located at SkySong, the ASU Scottsdale Innovation Center. The center houses a diverse business community that links technology, research, education, and entrepreneurship to position ASU and Greater Phoenix as global leaders in the knowledge economy.
Activities are primarily performed in a regular, climate-controlled office setting subject to extended periods of sitting or standing. Daily use of desktop or laptop computer is required. Ability to clearly communicate to perform essential duties. Regular review of completed tasks.
EdPlus at ASU supports flexible work options, ranging from alternate work schedules to hybrid remote work schedules, subject to approvals per ASU policy.
Department Statement
EdPlus employees are valued, respected, and encouraged to be their unique selves. We are committed to diversity, equity, inclusion, and belonging in everything we do. We know that our ability to deliver high-quality services and educational experiences is strengthened by the diversity of our employees. Our innovative culture drives outcomes through serving learners, achieving milestones, striving for excellence, solving problems, feeling a sense of urgency, and being bold.
EdPlus at ASU
ASU Statement
Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions intellectual and cultural diversity, and welcomes students from all fifty states and more than one hundred nations across the globe.
COVID-19 Vaccination Requirements: Arizona State University is a federal contractor and subject to federal regulations which may require you to produce a record of a COVID-19 vaccination. For questions about medical or religious accommodations, please visit the Office of Diversity, Equity and Inclusion's webpage.
ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco
Arizona State University is a VEVRAA Federal Contractor and an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis protected by law.
Notice of Availability of the ASU Annual Security and Fire Safety Report
In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.
Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.
Employment Verification Statement
Background Check Statement
Instructions to Apply
- Application deadline is 3:00PM Arizona time on the date indicated.
- Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position.
- Resume and cover letter should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position.
- Applicant must be eligible to work in the United States; EdPlus at ASU will not be a sponsor for this position.
- ASU does not pay for travel expenses associated with interviews, unless otherwise indicated.
- Only electronic applications are accepted for this position.
IMPORTANT NOTE: What is the meaning of “equivalent combination” in the minimum qualifications? It means one year of higher education or 24 credit hours, is equal to one year of experience. For example, a four year Bachelor’s degree is equal to four years of experience.
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