Media Monitoring Analyst Job at Red Carrot
Red Carrot is seeking an Analyst to conduct social media listening and media monitoring for a variety of federal government clients. This is a remote/telecommute role that may require an early morning start to meet the media report deadlines. Reports include all media types, Reports must be current with updated data included an hour before the deadline.
Responsibilities
News Clippings
- Identify and clip agency-relevant news articles. News clips are primarily collected using platforms such as Meltwater, LexisNexis and Brandwatch
- News Clips will be sorted into groups and listed under applicable headers; the analyst will be responsible for listing each group of articles by importance under each header, based on their understanding of news of the day, issues of importance to the agency, and agency priorities
Social Media Monitoring
- Utilize social listening platforms to develop reports, alerts, or other notifications to detect emerging trends relevant to topics of interest
- Anticipate and address client needs by identifying influential individuals, organizations, and audience groupings
- Interpret insights and trends in context and concisely present findings and recommendations with a BLUF approach.
- Develop proposals to bring in new business, including conducting analysis to inform proposals, historical audits, and refining standard operating procedures or other team templates
- Other duties as assigned
Qualifications
- Strong interpersonal skills and a positive attitude
- Must have at least a bachelor’s degree
- Minimum of 3 years of experience
- The ability to successfully organize, prioritize, and manage multiple concurrent projects
- Strong writing and editing skills, with ability to distill complex information and to produce concise analyses and summaries of news topics
- Knowledge of traditional media monitoring tool/practices
- Working knowledge of social listening tools such as Brandwatch, Meltwater, LexisNexis, Sprinklr, and Sprout Social or predecessor tools.
- Must be able to work independently
- Proficient in Microsoft 365
Employee Benefits
- Top-tier medical, dental, vision, and life insurance coverage
- 401(k) plan with company matching and profit-sharing
- Paid time off and Federal Holidays
- Tuition reimbursement for professional training
About Us
Red Carrot is an award-winning, woman-owned small business that is growing rapidly in the federal government space. Our team is fueled by passion, backed by intelligence, and built on expertise. From our inception, we have leveraged industrial engineering principles and data analytics to craft highly efficient solutions for clients’ complex needs. As we have grown, we remain focused on research-centric, data-informed, and audience-oriented, while expanding our range of expert capabilities.
Headquartered in Miami, Florida, we have a strong and continually growing presence in Washington, D.C., as well as team members and clients all over the country. We understand the importance of overcoming geographic limitations to provide the best, all-encompassing service to our clients. Red Carrot builds client capacity by implementing Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions on behalf of our clients.
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