Overview:
We are seeking a Marketing Writer that creates, edits, and revises information to produce accurate, informative and creative text and multimedia formats to be delivered through multiple channels to meet business objectives by empowering target audiences to take action. Responsible for completing a mix of new and updated content assignments

Key Responsibilities:

• Researches writes and revises information to support assigned products and services
• Adheres to established content standards, policies, processes, and workflows.
• Produces content in a variety of formats for both traditional and new or digital media
• Manages time to produce quality work on or prior to deadline.
• Ability to work independently and effectively in an agile environment that expects and promotes teamwork
• Developing thought leadership marketing content to drive brand awareness for specialized laboratory testing and other product lines. Content includes article summaries, podcast copy, and social media copy.
• Writing thought leadership content including patient stories, research and innovation features, and other short and long-form article content.
• Interview physicians, scientists, and other subject-matter experts to produce above content.
• Brand stewardship – Enforce Healthcare style guide across all marketing mediums.
• Support internal and external client communications, as necessary
• Writing for news stories, podcast summaries, thought leadership content, possible internal leadership announcements

Skills:

• Ability to analyze and synthesize evidence-based literature, and elicit subject-matter expert (SME) knowledge to produce health care content for a target audience
• Knowledge of or experience with search-engine optimization consumer-driven health care and user-centered design
• Background in health or science-related information or subject-matter expertise in health is preferred

Position Requirements:

• Bachelor's degree
• journalism mass communications or related field

• Health Care experience preferred

Preferred Skills:

• Ability to analyze and synthesize evidence-based literature, and elicit subject-matter expert (SME)
• Knowledge to produce health care content for a target audience(s).
• Highly detail-oriented and able to follow complex processes.
• Background in health or science-related information or subject-matter expertise in health is preferred.
• Independently and collaboratively to prioritize and drive forward multiple projects.
• Copy Writing
• Digital Media

Additional Information:

• Fully Remote Role
• W2 Candidates Only

Job Type: Full-time

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