eShop Digital Marketing Specialist Job at Nintendo
The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Nintendo Switch™ system and the Nintendo 3DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold billions of video games and hundreds of millions of hardware units globally, including Nintendo Switch and the Nintendo 3DS family of systems, as well as the Game Boy™, Game Boy Advance, Nintendo DS™ family of systems, Super NES™, Nintendo 64™, Nintendo GameCube™, Wii™, and Wii U™ systems. It has also created industry icons that have become well-known, household names, such as Mario, Donkey Kong, Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Americas. For more information about Nintendo, please visit the company’s website at http://www.nintendo.com .
Nintendo is an equal opportunity employer. We offer a welcoming and inclusive environment in service to one another, our products, the diverse consumers we represent, and the communities we call home. We do all of this with kindness, empathy and respect for each other.
- Responsible for day-to-day merchandising activities within eShop such as content placement on Featured section
- Analyzes and optimizes placement of content to meet KPI goals
- Measures and reports to internal business stakeholders on merchandising effectiveness through customer traffic, online customer behavior, and purchase data to identify, prioritize, and implement improvements to achieve goals
- Supports ecommerce promotion initiatives from execution through post-promotion analysis
- Solicits and coordinates marketing content with appropriate internal and external partners
- Supports planning and execution of ecommerce initiatives with multi-channel strategies
- Partners with related teams to ensure marketing communications are aligned with desired results
- 3+ years of site merchandising experience in marketing, preferably online business – including experience with analytics and hands-on experience of A/B testing
- Experience and demonstrated understanding of digital marketing and related technologies
- Understanding of a variety of concepts, and practices within internet technology
- Strong written and verbal communication skills
- Strong analytical, reporting, and presentation skills
- Knowledge of Nintendo, video games, and the video game industry
- Proven ability to manage multiple tasks in a deadline driven organization
- Detail and quality orientation required
- Undergraduate degree in a related field or equivalent combination of education and professional experience.
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