Moët Hennessy, the Wines and Spirits Division of LVMH, regroups twenty-five Maisons, many of which have been around for centuries, while others are just starting their journey. Our vision is to lead the future of luxury Wines and Spirits from nature to communities.

Located in the most prestigious terroirs around the world, we have unique savoir-faire from winemaking to art de vivre, hospitality, and brick-and-clicks retail management to craft exceptional experiences for consumers.

For many years, with the ambition to pass on a better world to future generations, we have been committed to the Living Soils Living Together program structured around four key commitments: Regenerating our Soils, Mitigating our Climate Impact, Engaging society, and Empowering our People.

Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally.

Demand Creators serve as the primary face of MH for prestige customers; The Director, Prestige, Experiential Retail, Illinois owns the end-to-end HQ customer relationship with high-end grocery and liquor chain accounts, as well as oversees a team of Demand Creators in their market(s). Demand Creators are responsible for deploying subchannel strategy within assigned accounts to elevate the luxury perception of MHUSA's brands; generate pull from the consumer & customer through strategic and creative placement, programming, and high-quality execution; and achieve financial targets.

KEY ACCOUNTABILITIES

Demand Creation & Account Management

• Sell in MH brands/products to each account, selecting relevant activations/programs/tactics for:
  • High-end grocery chains
  • High-end liquor chains
• Identify opportunities for bespoke programs, deeper brand education, and upsell, bringing in appropriate MH resources
• Visit accounts to maintain relationship, monitor performance, and gather updates
• Offer 'informal' advice, education, ideas to accounts
• Entertain key accounts through dinners, nightlife, VIP event tickets, etc.
• Maintain on-call communication to ensure expectations met in customer relationship
• Work hand in hand with distributor sales reps for pricing and fulfillment support
• Effectively plan and manage budget allocations to accounts to achieve accretive value and ROI, operating within budget parameters (A&P, FTT, T&E) to deliver target / above target account profit performance

Internal Relationship Management

Manage matrixed, collaborative internal relationships with functional leads and counterparts:

• Close day-to-day collaboration with Sr. Specialists, Experiential Development of the market
• Close collaboration with Subchannel Lead to translate subchannel strategy to accounts in-market; Sharing regular performance updates
• Close teaming and relationship-building with subchannel Manager and Sr. Specialists, Experiential Development to execute programs/experiences in accounts
• Close collaboration with Distributor Partnerships to manage order execution and get distributor feedback on program and account performance
• Raising high-priority local events that may not align to a subchannel to Subchannel Lead, Trade Marketing / Cross-Channel Program Development

Organization Development

• Lead, manage and coach team members to ensure coordination, performance reviews, team member development and career growth facilitation

KEY METRICS / FINANCIAL TARGETS

• Overall revenue, margin, and growth for assigned accounts
• Number of 1:1 account engagements (visits + entertainment)
• Execution of agreed-to account program calendar / cons. experiences
• Customer satisfaction

JOB DIMENSIONS

• Oversee and manage the effective performance of direct Demand Creation reports
• Manage collaborative internal relationships with Activation team, Ambassadors, Distributor Partnerships, Program Development, etc.
• Facilitate alignment and agreement across a variety of internal and external groups with potentially conflicting interests

QUALIFICATIONS, EXPERIENCE & SKILLS REQUIRED

Education

• Bachelor’s degree required

Professional Experience

• Sales and/or marketing experience, preferably in a luxury environment
• Extensive wines and spirits experience within the 3-tier system
• Proficiency in effective management of investment budgets

Capabilities

• Builds strong relationships and delivers customer-centric solutions
• Deep and extensive knowledge of MHUSA portfolio and broader wines relevant for Fine Dining, Casual Dining, and Specialty Wine Store customer sub-segments
• Extensive understanding of consumer expectations within the subchannel
• Ability to apply knowledge of key business issues to effective sales pitches and strategy-setting
• Well-developed finance and budget management skills
• Highly effective influencing and partnering skills, strong knowledge of sales techniques
• Refined communication and presentation skills
• Excellent analytical ability; effectively interprets and applies syndicated data insights
• Able to work with all levels of the organization and must be able to adapt to various work styles
• Prior experience managing a team

External applicants must be currently authorized to work in the United States on a full-time basis.

Moët Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moët Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.