Director- Consumer Analytics Job at LRNA Shared Services

LRNA Shared Services New York, NY 10018

Requisition ID: 786926
Position:Full-Time
Total Rewards: Benefits/Incentive Information


Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.

In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.

Supporting over 4,500 retail stores in North America, a career in our retail headquarters allows us to stay in touch with the end customer and use their ever-changing behaviors and preferences to shape our offerings of the best eyewear and services.


GENERAL FUNCTION


The Director of Customer Analytics will oversee advanced analytics and audience management using consumer data to create actionable consumer insights and effective targeting activities for Luxottica’s NA Brands including Sunglass Hut, Oakley, Costa, Native and OSI. The Director accelerates the use of consumer data, identifying targeting opportunities. Additionally, the Director serves as a champion for expanding consumer analytics across Luxottica, inspiring business leaders to adopt a consumer-centric, data-driven approach for all Luxottica North America brands.


MAJOR DUTIES AND RESPONSIBILITIES


  • Deepens consumer knowledge through advanced analytics.
  • Provides strategic thoughts, using consumer analytics to drive decision-making.
  • Advances the relevancy and effectiveness of CRM contact strategy through effective targeting selection using segmentation and all the other available drivers.
  • Manages consumer metrics and campaign KPIs
  • Oversee timelines and proper execution of ideas within fast-paced, dynamic environment
  • Oversee budget & forecasting
  • Manage a team of direct reports
  • Manage internal & external agency relationships to maximize efficiencies
  • Lead the CRM planning and communications that supports the NA Brand businesses
  • Serve as main point of contact for the Brand, communicating ongoing updates of project status, results & learnings, broader industry trends


BASIC QUALIFICATIONS

  • BS/BA in statistics, mathematics, economics, or quantitative field
  • 10+ years’ Analytics experience
  • 5+ years’ Supervisory experience leading analysis & reporting activities
  • Experience with SQL an Business Objects
  • Strong communication skills, with ability to explain data insight or campaign performances to business stakeholders
  • Experience designing and analyzing campaigns to measure effectiveness
  • Experience in the application of modeling and analysis for consumer marketing campaign optimization and customer insights
  • Demonstrated strategic thought from an analytical marketing perspective
  • Ability to develop and share vision for customer analytics
  • Ability to probe and diagnose brand issues with an understanding of how to leverage database analyses to provide insights


PREFERRED QUALIFICATIONS

  • Graduate degree
  • Retail background

Upon request and consistent with applicable laws, Luxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process. To request a reasonable accommodation, please call the Luxottica Ethics Compliance Hotline at 1-888-887-3348 (be sure to provide your name and contact information so that we may follow up in a timely manner).

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans receive preference in accordance with Tribal Law.




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