Copywriter Job at Digitas Health

Digitas Health Philadelphia, PA 19107

Company Description


About Digitas Health


Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.


Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health


Job Description


We’re searching for a Copywriter of Creative
who will be responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives including: large web initiatives, online advertising and digital marketing. Individuals should possess strong conceptual and design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within his or her group.


Tasks and responsibilities include:


  • Collaborate with creative team members to determine concept, brand and copy directions
  • Ensure copy tone and style are consistent with brand and style guidelines
  • Interact with project teams to understand business objectives and audience demographics
  • Translate concepts into effective messages
  • Contribute to brainstorming and creative brief development
  • Work on multiple projects simultaneously and juggle writing demands
  • Possess strong communication skills with a positive attitude
  • You can evaluate the work of Copywriters and Associates to ensure that the components of relevance are leveraged appropriately
  • You leverage the components of relevance in every program that you work on
  • You check alignment of relevance constantly and report misalignment to your Copy Supervisor
  • You know the goals of every program that you work on and communicate those goals to the team consistently
  • You understand the needs, motivations, and aspirations relevant to your audiences

Qualifications


Qualifications:

  • 3-4 years experience
  • Creative agency experience desired
  • Solid understanding of marketing and advertising principles
  • Strong experience on large cross-channel and/or direct marketing initiatives across mediums
  • Experience with online and offline media preferred

Additional Information


All your information will be kept confidential according to EEO guidelines.




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